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Our Story

The Evolution of Vacuum Technology

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At Allura, we’re redefining what a vacuum should be. Built on over 40 years of experience in high-performance vacuum design and home care innovation, we’ve developed a system that seamlessly blends exceptional suction power, advanced HEPA filtration, and surface-safe technology.

Our vacuums are engineered not only to clean — but to transform your home environment. Whether it’s lifting deeply embedded dust, eliminating allergens, or restoring carpets with our dry shampoo system, every detail of Allura is crafted to deliver professional-grade results with ease.

Our Mission

To Build the Most Effective, Health-Focused Vacuum System Ever Made

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We believe a cleaner home is a healthier home. That’s why we focus on more than just surface cleaning — our systems are designed to improve your home’s indoor air quality while delivering a deep clean that helps protect your family’s health.

From HEPA-level filtration that captures microscopic allergens to multi-surface adaptability and 5,000 RPM suction power, every Allura feature exists for one purpose: to deliver a deeper, safer clean without compromise.

Allura is powered by a dedicated team with operations spanning across North America — from product innovation to customer care, our mission is driven by experts united in one goal: building the most effective, health-protective vacuum system on the market. With a growing footprint and nationwide reach, we bring industrial-level performance to everyday homes.

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Our Customers

Families. Pet Owners. Allergy Sufferers. Homeowners Who Expect More.

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Allura vacuums are built to last — crafted with premium materials and engineered for long-term performance. Unlike mass-market models that break down or lose suction over time, our systems are designed to deliver consistent, powerful cleaning year after year — leaving customers satisfied knowing they’re getting a reliable vacuum every time they use it.

Whether you're tackling pet hair, revitalizing high-traffic carpets, or simply protecting your family's health, Allura is trusted by thousands who refuse to settle for less. When you choose Allura, you're not just buying a vacuum — you're investing in cleaner air, healthier surfaces, and peace of mind.

Customers who recently bought the Allura SM1 said:

This is the best vacuum on the market! It’s cleaned my rugs better than anything I’ve used before, and I especially like how it has HEPA filtration. I find my allergies don’t flare up at all when I use it. After realizing how great it was, I recommended it to family, and they’re just as impressed. A MUST have for your home!

Mackenzie Zanetti, May 17 2025

I highly recommend this vacuum. We purchased a big brand-name vacuum for our home last year and initially it did a decent job, but after a few months the effectiveness diminished greatly and eventually broke. We opted to try a different vacuum for our home and stumbled upon Allura. It has by far outperformed our original vacuum by head and shoulders and still going strong.

Leah Q., July 21 2025

I’ve bought stick vacuums and other brands in the past but this one tops them all by far. No competition, it is unmatched!

Camila Parker, June 10 2025
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